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Jay partners with streaming services to provide simple-to-integrate technology, supported by a dedicated and experienced team.

Introducing

The newest version of

Jay’s viewer experiences and commerce platform.

Enabling media companies to integrate the latest streaming experiences and ecommerce features into their platforms.

Comprising four applications working together to unlock contextual bonus content, information, ecommerce, and in-stream advertising. Supporting sport, lifestyle, documentary, reality, drama, news and other formats.

For our streaming partners, this helps drive
viewer engagement, revenue development and audience insights.

Viewer Engagement

JayXC enables audiences to build deeper connections with their favourite shows. Viewers can buy outfits worn by cast members, research music and locations, and explore contextual advertising and promotions.

Maximising in-app session times, with no need for a second screen, Jay Layer enables a new level of interaction data to inform content recommendations and targeted advertising.

68% of viewers are interested in shoppable content
85% want in-stream bonus content
68% want pause ads instead of pre- or mid-roll ads
Jay Case Studies

Explore our work

Jay partners with the world's leading streaming services to enable new features designed to unlock engagement, insights and revenue development.

We are continually developing our all-inclusive entertainment offer on RTL+. The pilot project for 'GZSZ' is particularly exciting for us because it caters to many frequently expressed wishes of our users. We are very pleased to be realising it together with our partner Jay and to gain new insights into the use of such offers.

Henning Nieslony, Chief Streaming Officer RTL Germany

We want to use different sources and mechanisms of content and media to create inspiration and entertainment around fashion and lifestyle. Our customers are inspired in many different ways. Series and films are definitely one of them. With the joint pilot project with Jay, we can offer this inspiration paired with a direct multimedia shopping experience for the first time.

Matthias Haase, Director Content Solutions Zalando SE

For over 30 years, UFA has been telling captivating stories in GZSZ. UFA puts just as much effort into capturing and shaping fashion trends with authentic looks. Now the time has finally come: fans have the chance to discover which clothes and accessories are worn in each scene and which hit song is playing in the background – without disruption from the show.

Sven Gronemeyer, Head of Business Affairs und Business Development

Viewers can use this app to access additional information about John F. Kennedy's travels to pre- and post-war Europe, obtain background information on the historical context and find out more about the actors and interviewees.

ARD Press release, 03.07.2023

In collaboration with Jay, Rundfunk Berlin-Brandenburg offers viewers completely new possibilities for additional information integrated directly on the screen. This service can also be used to link to other content and programmes - it has great potential.

Dirk Lüdemann, Head of HA Distribution within rbb's Production and Operations Directorate
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The Evolution of Video Streaming Audience Needs

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Team

Meet the people behind Jay

Jay is led by an experienced team from the worlds of film and television production, distribution, technology and entertainment, offering deep expertise in the content ecosystem. Our collective mission is to offer world-class services and technologies to streaming partners, helping develop and implement innovative viewer engagement and revenue development strategies.

Photo: CTO Mark Gülbahar

CTO

Mark Gülbahar

Photo: COO Claudia Wolf

COO

Claudia Wolf

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Jay is a service by

Follow us

Funded by

Sign up for our newsletter

Sign up for our newsletter

Jay is a service by

Investment by

Funded by

Sign up for our newsletter

Jay is a service by

Investment by

Funded by

2024 © transfermedia production services GmbH

2024 © transfermedia production services GmbH

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